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Iduet: Candidate-Driven Recruitment Simplified

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Alex Damen, Managing Partner and Robert Balk, Managing Partner, IduetAlex Damen, Managing Partner and Robert Balk, Managing Partner
Finding the right candidates in today’s ‘candidate-driven’ market is easier said than done. Recruitment is foremost about candidates and what they expect from their potential employer. Millennials, as potential employees, have an extensive number of hiring companies to choose from but are primarily attracted to businesses with strong values, vision, and culture. Employers, on the other hand, require a diversity of recruits for a variety of roles, and also face fierce competition at a local and global level, including start-ups and scale-ups. Consequently, employers are keen to be better equipped to share with candidates what they can offer them compared to other companies. This is where Iduet, a staffing and recruiting firm, enters the field to help companies convey their story to the potential hires in terms of where they are situated, their culture, the benefits they offer in today’s modern era, and more. “Iduet ‘tells and sells’ the clients’ stories to help attract, engage, and retain the right employees for the right roles,” says Alex Damen, Managing Director, Iduet. The company has more than 20 years of experience in the areas of recruitment, marketing, sourcing, and more.

Through their agency label Iduet or their RPO solution, Iduet delivers its consulting services within ICT, HR, supply chain, (potential) leadership roles, and more. Iduet understands how candidates today, look beyond competitive pay, career progress, and benefits. They consider employers’ workplace environment and culture, as well. Accordingly, Iduet focuses on learning about the employers and asks the clients’ management and employees the right questions such as—What are the benefits provided by the company? Why should someone want to work with the employer? What talents do candidates require, and why? How can people grow within the company? With the information gathered, Iduet advises employers on their recruitment touchpoints such as websites, job ads, and more to build a strong employer brand for attracting the right candidates.

Iduet ‘tells and sells’ the clients’ stories to help attract, engage, and retain the right employees for the right roles


The Searchdesk is Iduet’s RPO label for outsourcing and interim recruitment solutions. The company also has a label Tomorrow’s Leaders with an executive search approach for (potential) leadership and management roles in digital sales and marketing. Iduet offers its solutions to companies in Europe with insights into the behaviour of individuals and teams. The company also offers candidates their ‘mentor or coach’ who helps facilitate swift and smooth onboarding with Iduet’s clients.

Iduet prioritises establishing relationships with clients and understanding their demands and difficulties. “First, you need to build trust and gain support. We neither go too fast nor too slow,” explains Damen. With a growth mindset, Iduet acknowledges the importance of people’s ideas and dreams and helps materialise them, creating the right culture to nurture talent. Being GDPR-compliant, Iduet also safeguards candidates’ personal data available on their resumes, and more.

Illustrating Iduet’s careful, sincere, and honest approach, Damen cites clients such as Saxo Bank, Fetim Group, Solvinity, and more that once faced the challenge of finding the right talent. Iduet first identified the clients’ business models and business goals. The company created appealing job descriptions and creative referral campaigns, and more. With Iduet’s help, the clients were able to continue autonomously with a lower cost per hire and an impressive position in their market. Also, Iduet matches and often outperforms the targets set up for a client in the beginning.

Striding forward, “We want our sourcing team to grow in more countries, and attract talented people in their own language and country of origin,” states Damen. Iduet currently covers recruitment sourcing in Dutch, English, Italian, Spanish, German, and French but aims to grow into Eastern Europe because of its growth potential. The company works towards having their own talent mapping and selection methodology and also intends to optimise the time spent in the interview process and manage the talent pipeline. Importantly, Iduet helps spread awareness among decision-makers to bolster the productive use of time, money, and energy for recruitment.
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Iduet

Company
Iduet

Headquarters
Haarlem, Netherlands

Management
Alex Damen, Managing Partner and Robert Balk, Managing Partner

Description
Iduet is a staffing and recruiting firm that enables employers to convey their story to potential hires in terms of where they are situated, their culture, the benefits they offer in today’s modern era, and more. By telling and selling the clients’ stories, Iduet helps them attract, engage, and retain the right employees for the right roles. The company has more than 20 years of experience in the areas of recruitment, marketing, sourcing, and more. Iduet provides candidate-driven agency label Iduet or their RPO solution to ICT, HRM, e-commerce, and finance sectors, in the areas of recruitment, marketing, sourcing, and candidate experience and communication